Why Twitter Matters
Check out #3 on the chart below. That’s Twitter. The most visited social network that’s not Facebook or MySpace.
(UPDATED)
While this graphic shows Twitter as just ahead of Flixter, LinkedIn and the rest, consider how significantly under counted Twitter’s visits actually are. Compete measures web traffic. Consider that only 32 percent of Twitter’s users are actually hitting the web page. The vast majority are accessing Twitter via its API though apps or SMS.
How users are accessing Twitter:
See the live list at http://www.twitstat.com/twitterclientusers.html.
The following chart show Twitter’s growth in monthly attention
Unique visitors from the U.S. and worldwide is also growing at an increasing rate.
The coveted 25-54 demo is on Twitter.
Caroline McCarthy has more on the compete numbers here.
Additional Twitter stats here.
Steve Baker of Business Week had a piece last May entitled “Why Twitter Matters.” My apologies for the title duplication. Not sure how forgot, given he quoted me in it.
