Mar 20 2009

Sarah Lacy Joins TechCrunch

Michael Arrington, founder of TechCrunch announced today in a post that Sarah Lacy will join as a permanent member of the tech blog’s editorial staff.

Arrington writes in TechCrunch: ”I’d like to welcome Sarah Lacy to Team TechCrunch as a permanent addition to our editorial and writing team. Lacy, …will continue to write Valley Girl, a biweekly column for BusinessWeek. She will also continue to co-host Tech Ticker on Yahoo Finance.”

photo credit: Brian Solis

Lacy joined the TechCrunch on an interim basis this last February to fill in for Arrington, who took the month off. Our guess is that was a trial run for both sides to see if a permanent gig at TC might be a good fit. It seems to have been.

Lacy joins a strong group of current and past TC writers. Notable TC alums include Marshall Kirkpatrick (ReadWriteWeb) and Duncan Riley (Inquisitr).

Having just visited the new TC world HQ in Palo Alto and meeting the current editorial team, I can tell you TC only hires the best and the brightest. Lacy will fit in quite nicely.

Unlike TC writers before her who made their name at the august tech blog, Lacy is very much an established personality in Silicon Valley.

From Sarah’s BusinessWeek bio:

Lacy has been a business reporter for 10 years, most recently covering technology forBusinessWeek. Her book, Once You’re Lucky, Twice You’re Good: The Rebirth of Silicon Valley and the Rise of Web 2.0, was published by Gotham Books in May 2008.

With that experience comes history — not all of it rosy. Lacy hosed a Q&A with Facebook founder Mark Zuckerberg at South by Southwest Interactive (SxSWi) last year that went anything but smoothly and for which she was attacked mercilessly. coverage here, here and here. In the video below, shot immediately after the session, Lacy shares her point of view.

In my interactions with Lacy, I have found her to be smart, fair and responsive — key attributes of a successful journalist. She also has a likability, familiar style and air of approachability that provides a nice balance to Arrington’s perceived gruff arrogance. I say “perceived” because I personally find Mike to be fair, receptive and thoughtful. He’s a very smart guy and he made a very smart hire.

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